I’ve seen more written on one post. People will eat up ‘news’ if presented in the right way. There is a reason the stupid websites and advertisers use the click-bait titles.

Is that what Ayn Rand is about? All I really remember is that having a name you chose yourself is self-fulfilling.

The ‘not significant’ part could be due to low numbers in general, so they can’t get the variances small enough to get low p numbers. It’s a quote that I can’t quite remember perfectly that is well known in sociology/psychology: “The only reason our findings aren’t significant is because we’re too damn lazy to drag enough people in for the study.”